What’s up with all the colored tape? The colored tape you have been seeing on athletes such as Serena Williams, Lance Armstrong and Kerri Walsh is called Kinesio Tape. It was developed by Dr. Kenzo Kase over 35 years ago and has taken the rehabilitation and sports world by storm. The Kinesio Taping Method can reduce muscle fatigue, inflammation and pain, correct posture, adjust mal-alignment and protect muscles against further injury. It is also an effective tool for treating chronic pain and inflammation associated with musculoskeletal injuries. Check out our video below to watch Rose apply Kinesio Tape to relieve Achilles tendonitis. To read more about Kinesio taping, sign up for our monthly newsletter on our contact page to have the article sent to your email!